Research Report about Student Loan Debt Impact
Collaborated with internal insights team to conduct research to discover how student loan debt holders have responded to the payment pause established during the pandemic and what they intend to do when it's lifted. Developed this research report as thought leadership to market Momentum, a financial wellness platform that offers guidance to manage the complexity of student loan debt.
White Paper to Improve Coordinated Healthcare
White paper about the “Partnerships between CoCs & health care entities” used to encourage collaboration between social service continuums of care and hospitals and health systems. Thought leadership used for sales support, social media, website presence.
White Paper to Help Increase Post-Acute Care Efficiency
White paper about how using scheduling software is critical to patient success, compliance and profitability at rehabilitation centers. Thought leadership used for sales support, social media, website presence.
White Paper to Help Enhance Pharmacy Relationships
White paper about the benefits of using software to enhance relationships between pharmacies and benefits managers. Thought leadership used for sales support, social media, website presence.
Bylined Article About Digitization, IoT & AI Enabling Global Connectivity
Bylined article in CIO Review for Sprint Business President Jan Geldmacher about the profound impact of digitization and the advent of AI, machine learning and robotics.
White Paper Showing ROI of Investment in Healthy Food Options at Work
White paper "From the Boardroom to the Breakroom" about the investment in more healthy food options at work to fuel not only healthier eating, but also collaboration and productivity at work, resulting in a positive ROI.
"Workplace Wellness" Blog Thought Leadership
Our "Workplace Wellness" blog included thought leadership about wellness at work including original content with third-party attribution to use for brand awareness, content marketing and lead generation with LinkedIn and e-mail marketing. More than 80% of the content focused on promoting mental and emotional health as well as collaboration at work rather just about the health benefits of Company Kitchen micro-markets. This was our primary source to engage businesses whether they were current clients or prospects.
Podcast series on Coordinated Care
I wrote scripts or talking points for 10 "Discovery" podcasts for Children's Mercy. This one focused on coordination of care between Children's Mercy and the pediatric units at the University of Missouri-Kansas City and University of Kansas Medical Centers.
Personal blog post about Leadership
Blog post for business professionals about how anyone can exhibit leadership traits in their professional or personal lives no matter where they sit in an organization.
Personal blog post about importance of Fundamentals
Post targeted to business and organizational leaders and professionals about the importance of fundamentals in any walk of life.